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CLX Logistics

Chemical Third-Party Logistics

Challenge

CLX Logistics is a global provider of transportation management, logistics technology, and supply chain consulting services that came to Sagefrog with a fragmented brand identity and minimal digital presence. In an increasingly competitive industry where awareness, reputation, and niche expertise reign supreme, the company needed to streamline its brand identity and blanket the web with an enhanced digital presence.

Solution

Sagefrog optimized CLX Logistics’s brand identity by balancing modern elements with existing assets. The updated brand was launched on a new, custom-designed, and responsive website and supported through an integrated marketing program. We executed LinkedIn and Google ad campaigns, SEO through blogs, guest commentaries, video interviews and media outreach, as well as email marketing, content marketing, and webinars.

376%

Leads Increase in 6 Months via Paid Search

214%

Leads Increase via LinkedIn Ads

200%

Revenue Growth

369%

Increase in Conversions

Results

The new brand and website created a compelling package and solidified CLX Logistics’s position as a market leader. Its digital presence also took hold with record lead generation. Paid search delivered a 376% conversion increase in six months, and LinkedIn advertising led to a 214% increase in Sponsored Content sessions, a majority of which were new visitors. Working with Sagefrog for more than nine years, business for CLX Logistics has more than doubled and continues to achieve impressive results.

“We have seen great success in working with Sagefrog to boost our digital presence. The integration of social media marketing, website development, and SEM tactics have supported a new brand identity that unites our team and better serves our clients.”