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Using Social Media Insights to Develop Your Content Marketing Plan

Social media provides you with great insights into your customer base.  Use it to uncover their interests, wants and needs and then develop content marketing pieces that will better capture their attention. Below are 5 ways to use the power of social media to better understand your customers. Target Your Popular Platforms – Which social … Continued

Google Says: 9 Questions to Ask Your Potential Marketing Agency

Last week we discussed the 3 Reasons Why Google Says You Need a Marketing Agency as well as the 3 Things You Should Expect from a Marketing Agency, which we learned at the Sagefrog Marketing Group and Google #PartnersConnect event Wednesday (5/21), hosted at our headquarters in Doylestown, PA and led by Google executives via … Continued

Google Says: 3 Things You Should Expect from a Marketing Agency

Yesterday, we discussed the 3 Reasons Why Google Says You Need a Marketing Agency which we learned at the Sagefrog Marketing Group and Google #PartnersConnect event last Wednesday (5/21), hosted at the Sagefrog Marketing Group headquarters and led by Google executives via live telecast. Google executive and featured speaker Ben Wood, Director of Channel Sales … Continued

3 Reasons Why Google Says You Need a Marketing Agency

There was a lot to learn at the Sagefrog Marketing Group and Google #PartnersConnect event last Wednesday (5/21), hosted at the Sagefrog Marketing Group headquarters and led by Google executives via live telecast. According to Google executive and featured speaker Ben Wood, Director of Channel Sales Americas, there are three main reasons why companies should … Continued

Creating Lead Nurturing Content: 3 Tips for Conversion Success

It is no surprise that 71% of B2B marketers now use content marketing tactics such as blogging, social media and webinars to help generate new leads. However, once a lead decides to opt-in for more information, they are often bombarded with sales messaging that they are not ready to digest. Stop wasting your opportunity – … Continued