The rise of the internet, email, social media and the smartphone has compelled traditional forms of marketing to accommodate the needs of new audiences and their expectations. The online market has continued to grow drastically, and it’s not predicted to stop anytime soon. Here are some tips to prepare you for what has yet to come. … Continued
Blogs come in all different shapes and sizes and can range from a personal web page updated by one person to a website updated by multiple authors. The key? Blogs are written in an “informal or conversational style.” To learn from the best, we’ve selected eBiz’s Top 15 Most Popular Blogs for July 2015: The … Continued
Twitter can be extremely effective tool for promoting your brand and generating leads. How can you maximize your content exposure and increase your following? There isn’t one simple answer, but there are several changes you can implement to help you reach your goals. First and foremost, make sure you’re setting realistic expectations. Aiming for … Continued
LinkedIn company pages allow you attract followers and build relationships. The possibilities to connect and share are endless – and also overwhelming! Thankfully, you can check out our new eBook to learn how to create a flawless LinkedIn page for your company. In this eBook, you will learn about design elements that make a successful … Continued
“The customer is always right.” This cliché has been preached to business owners for years, but is it true? Sure, building meaningful relationships with your customers is important, but how can you build these relationships to benefit both parties? Take a step back and put yourself in their shoes, and then adjust accordingly. Differentiate and … Continued