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The Benefits of Using a B2B Healthcare Marketing Agency

Are you looking to maximize the potential of your B2B healthcare company’s marketing efforts?  In order to accelerate growth for your brand, you may need to outsource strategies and tactics to a marketing agency already equipped with tools and resources to broadcast your brand and drive results. However, because you provide products and services to … Continued

The Best SEO Tips for B2B Healthcare Organizations

Each industry has its own hurdles to overcome when it comes to search engine optimization (SEO). Some have trouble getting started while others are challenged to stay competitive among the industry giants. Whatever the challenges are, it’s important that all success-driven companies partake in SEO – especially in the highly competitive healthcare industry. Not only … Continued

5 B2B Healthcare & Pharmaceutical Conferences to Attend in 2017

When exploring your options for marketing to the healthcare and pharmaceutical industries in 2017, it’s important not to lose focus on the traditional tactics that will increase brand exposure. In fact, Sagefrog’s 2017 B2B Marketing Mix Report found that second to online marketing, tradeshows and events generate the highest ROI for your brand. Attendance at … Continued

How Branding Can Solve Your Biggest Healthcare Marketing Issues

Are you putting a great deal of energy into marketing your B2B healthcare product or service, but getting little in return? The source of your problem might be that your company lacks the brand cohesion needed to unite your value propositions, content and identity throughout your marketing channels. Although B2C is often thought to take … Continued

Google Partners Connect: What B2B Businesses Can Learn from Marketing Measurement

Sagefrog is proud to be a Google Partner that has access to exclusive Google material, events and opportunities. This status allows us to share important insights on the newest marketing tips and trends with our clients and community. We had the chance to join Google’s most recent Partners Connect livestream event on Measurement this week … Continued