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Top 10 Traits of the Top 10 Trusted Brands in America

In January of this year, we collected over 6,000 votes through a consumer-choice survey that aimed to identify the Top 50 Most Trusted Brands in America™.  Those that ranked highest are: Amazon Apple FedEx American Express Google WholeFoods Starbucks Disney UPS Coca-Cola While we were hardly shocked with the results (these brands are titans of … Continued

Landing Pages: 4 Fatal Content Mistakes

A customized landing page is an integral part of capturing qualified leads and driving sales, so it is important that the content on that page is valuable to the ideal customer. The right content is what keeps the customer on your page and off the pages of your competitors. Here are some of the most … Continued

Making the Shift to Inbound Marketing

With the rise of the internet, Google (the king of the internet), and popularity of social networks, the marketing playing field is rapidly evolving. Companies that are still slow to accept and adapt their marketing strategies will inevitably fall behind if they haven’t already. Traditional marketing, also known as outbound marketing, includes tactics such as: … Continued

3 Reasons Small Businesses are Turning to Simple and Responsive Web Design

A website is a crucial factor in operating a successful business, but simply having a website is not enough. A poorly designed, cluttered and non-responsive website could hurt your business more than you think, which is why many businesses are performing major overhauls on their websites to incorporate clean and responsive web designs. Below are … Continued

4 Tips to Increase Your Content Marketing ROI

Content marketing is an essential part of leading marketing strategies, but so many marketers are stuck trying to create enough content, that they are failing to measure how effective their content really is. By giving some thought to the promotion, distribution, and measurement, marketers can successfully increase the ROI of each piece of content that … Continued