So, you’ve decided to create an online presence for your business and to start you use Facebook, Twitter, and Pinterest. One might think that creating one post and sharing across all of these platforms is the best practice, but each site functions differently and the experiences that users require is also different. To create a successful online campaign, follow these tips and change up your posts to suit the platform:
- Be positive
- Be intriguing
- Include images
- Be mobile-friendly
- Create a clear call-to-action
- Shorten URLs using Bitly
- Write professionally
- Interact
- Only use pictures of products or services, no human faces
- Use bright, dominant images
- Choose the right time (most Pinterest users are online between 8 PM and 1 AM)
- Be feminine (4/5 of Pinterest users are women!)
For engaging social media, results-driven online marketing campaigns, and all other full service, integrated marketing please visit sagefrog.com or call 215-230-9024.
