Having reliable data about your customers (both past, present, and future) ensures your business is reaching your target audience in the best way possible and also communicating your message to them successfully. Follow these innovative tips to reach your target audience:
- App Store Reviews— gain valuable insight from customers
- YouEye— have real people evaluate your website
- Customer Email Lists— segment your lists and send surveys
- YouGov–a website dedicated to giving brands consumer insights on every topic imaginable
- Audience— survey monkey has an “audience” feature which helps you learn about your target audience
- In Person Interviews— facial expressions and body language are signs that can’t be determined via technology!
- Facebook Polls— your fans already like your business enough to “like” you on Facebook, now ask them their opinions
- Customer Interviews/Surveys— a great tool to capture specific data in survey format
- Account Management— they have day to day access to your customers, so they’re a great source for feedback
- Social Mention— “a social media search engine that aggregates user-generated content and forms it into a single stream of information
For insightful looks into your business’s key demographics and all other full-service integrated marketing please visit sagefrog.com or call 215-230-9024.
