Sagefrog Marketing Group, a top-ranked B2B marketing agency with specialties in healthcare, technology, industrial, and business services, has been named in the annual 2022 Best Places to Work list published by Philadelphia Business Journal (PBJ). Sagefrog is awarded the title of best place to work at the state and local level for the fifth time as … Continued
Have you noticed your attention span narrowing in recent years? If you answered yes, you’re not the only person who’s struggling to focus. With content to consume coming at us from all angles, it can be hard to stay engaged for longer than a few minutes at a time. Do you see where I’m going? … Continued
Think back to the last tactical marketing plan you developed for your company. Or, if you’re a business owner, recall the last tactical marketing plan presented to you. Did it take the form of a needless strategy document with a 30,000-foot-view of your industry? Or, at the other extreme, did it detail an unsystematic set … Continued
Is your B2B company using the power of digital marketing to its fullest potential? If your digital marketing strategy is half-baked and your efforts to implement are superficial, you may be doing more harm than good. Digital marketing tools help you accomplish your marketing goals, so using them effectively is critical. It’s imperative that you … Continued
“We’re embarrassed to give out our business cards to prospects and peers.” This admission is often cited as one of the top motivations for businesses to rebrand, but we’ve heard many other frustrations that small business owners don’t realize can be remedied through rebranding. A well-executed rebrand goes beyond just an updated appearance to reposition … Continued