2014 will be here before you know it, so it’s important to take the next couple months to develop a strong plan to help you meet your marketing goals in the New Year. Not sure where to start? First, make sure your marketing plan includes the following:
- An Executive Summary
- Marketing Situation Analysis
- SWOT Analysis
- Marketing Objectives
- Marketing Strategy
- Marketing Programs
- Projected Profit-and-Loss Statement
- Marketing Analytics
According to Sagefrog Marketing Group’s 2013 Marketing Mix Survey, a startling 35% of marketing professionals don’t even have a formal marketing plan in place. If you are among that 35%, or want to improve your marketing approach, download this outline now to help you get started.
For marketing planning as well as any other full-service marketing needs please visit sagefrog.com or call 215-230-9024.
