To be successful in B2B, your company needs to build longstanding, positive relationships with customers. And, those relationships depend on trust. Each year at Sagefrog, we compile a Top Trusted Brands Report by simply asking B2B customers: what brands do you trust? We’ve made many important discoveries as we’ve compiled these reports. We’ve learned that certain… Read more
If you’re a B2B marketer, you’re likely familiar with HubSpot. This marketing, sales and CRM platform set itself apart from industry rivals, like Salesforce, Marketo and Pardot, by centering its services and education on its proprietary “Inbound Methodology.” This methodology focuses on three actions: attracting new prospects to your company, engaging with them at scale… Read more
Brand trust is everything in B2B. Social media marketing isn’t just a way of sharing updates and promotions: it’s a way to connect and build trust with prospects and customers. Sometimes we’re so focused on our own brands that we forget the channels we use for promotion are brands of their own. When a prospect… Read more
In B2B branding, trust is everything. Building brand trust, however, goes far beyond “getting your company’s name out there.” It involves targeted, multi-disciplined and thoughtful marketing that has the power to resonate with prospects and customers based on what they truly value. You may have directed many marketing efforts towards developing relationships with prospects and… Read more
Doylestown, PA – June 27, 2019 – Sagefrog Marketing Group (Sagefrog), a top ranked B2B marketing agency with specialties in healthcare, technology, industrial and business services, has been named to Philadelphia Business Journal’s 2019 Best Places to Work list for the second year in a row. The PBJ works with Quantum Workplace to annually distribute, collect… Read more