Budgeting is one of the most important pieces of strategic decision making that a business owner must make each year. Even if your business is in a healthy place, it requires more than looking at what you spent last year, reviewing what you’re earning now and deciding what you can afford. For sustained growth, your… Read more

We’ve all read marketing articles that promise to revolutionize your business, based around impressive statistics and examples about how a big brand had success with a national campaign or a multi-million-dollar overhaul. But if your company is a small-to-medium-sized business (SMB), following in a major corporation’s footsteps might not be feasible. A strategy that works… Read more

Increasing competition has forced companies to look for more value at every opportunity and optimize all aspects of their business, and in the process, they’ve fueled a growing market of workflow automation and optimization software expected to double its worth to almost $1.5 billion by 2025.1 But there’s one inexpensive way to make the most… Read more