When it comes to optimizing your website for search engines and readers, on-page SEO has had a makeover. Gone are the days of drowning keywords into your pages which can now hinder your search rank (and turn off your readers!). Try these effective tips to not only improve your website’s ranking but also keep your readers coming back:
Tip 1. Stick to one keyword per page
Cramming too many words onto a page will not only confuse your readers, but Google as well. When Google is unable to translate what your page is about, your ranking will suffer.
Tip 2. Include the keyword in your title tag
This acts as your page’s headline and enables people browsing search results to easily identify what your page is about. This title tag also sends the strongest signal to Google about your page topic.
Tip 3. Make sure your page loads fast…really fast!
As a ranking factor, Google uses a site’s loading time, so a sluggish site could make the difference between ranking #1 or ranking #21.
Want more website optimization tips? Read the full article here, or contact Sagefrog for expert marketing advice and services.
For website development services and other integrated marketing services, please contact Sagefrog Marketing Group at 215-230-9024 or visit sagefrog.com.
