If you have Facebook Ads but are finding your click-through rates are less than par, read these tips to see what can enhance your campaign
1. Be Happy
The most effective Facebook Ads are of happy people. Have a happy model showcasing your product, or happy people enjoying your services.
2. Use Color
Facebook’s colors are blue and white so use bright contrasting colors to stand out.
3. Incorporate Your Logo
Prominently feature your logo in the ad so people know right away who the ad is for.
4. Showcase Value
Highlight discounts and sales to increase click-through rates.
5. Kids and Pets
Images of kids and pets are the most shared on social media, so use them to your benefit and once you’ve reeled in the interest of your reader, highlight your business through text and title.
6. Be Funny
Social media is the place to show your sense of humor and “humanize” your business with a tone of voice. Use a funny image or wording to increase the click through’s.
For online marketing, SEM, and all other full-service integrated marketing, please visit sagefrog.com or call 215-230-9024.
