The 2013 Oscar Award Ceremony, though full of glitz and glam, also provided some truly noteworthy lessons that can be applied to the B2B marketing world. To be Oscar-worthy there has to be something fantastic about the work done – B2B marketers can apply some of these tips and tricks to influence the success of their own campaigns.
According to this marketing article, there are 10 lessons B2B marketers can learn from a celebrity event like the 2013 Oscars:
- Find a great story.
- Pick the right cast.
- Take a risk.
- Be innovative, even in bite-sized chunks.
- Believe that you will win.
- Don’t trip. And if you do, be quick and smart on the rebound.
- Bring back the classics.
- Stand out, effortlessly.
- Be fearless.
- Have at least one whiz bang idea; and you may find it close to home.
Although there is not always a big award and ceremony for marketing success, by following these lessons the Oscars provided there are many other applicable benefits for your business.
For all your full-service marketing needs please visit Sagefrog Marketing Group at www.Sagefrog.com or call 215-230-9024.
