Although most online marketing platforms are free and easy to understand, using them properly is essential, although sometimes missed. If your SEO strategy is half-baked and your efforts to implement superficial, you may be causing yourself more harm than good.
For example, online marketing tools are just that, tools, to help you accomplish your initiatives. When a client searches for you, your profiles and information should be clear and look appealing, while portraying your brand’s positioning and messaging effectively.
There are 5 mistakes to avoid when it comes to social media and local SEO:
- Multiple Populated Social Media Pages
- Empty Social Media Profiles
- No Social Media Profile At All
- Spam City
- Incorrect Information In Local Directories
Your next steps should include: presenting a consistent and accurate message across all online marketing channels and making your business easy to find.
For an effective online marketing strategy and tactics and all other full-service marketing needs please visit sagefrog.com or call 215-230-9024.
