KISS is an age-old acronym that has morphed over the years to suit current marketing and business needs. Today, the most accurate form of KISS is Keep it Significant and Shareable:
Significant
When posting, put yourself in the reader’s shoes and ask yourself “what’s in it for me?”. Make your content relevant and work to close the gap between what you think readers want to read and what they actually want to read.
Shareable
Whatever you end up posting (e.g. pictures, articles, facts, etc…), it needs to be made easily shareable by including social media share buttons at the bottom of each post.
For engaging social media, creative content development and all other full-service, integrated marketing, call 215-230-9024 or visit sagefrog.com.
