This week, LinkedIn launched their enhanced analytics suite in an effort to position themselves as a more attractive social media site to businesses (versus Facebook and Twitter). The analytics help companies track their updates and gain more insight into information about their followers including displaying the company’s most recent updates, the number of impressions those updates had, and clicks and interactions with each update. It will also show if any new followers were gained from that update. For more information on this new tool, click here.
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