Customized Distribution Services
Warehousing & Third-Party Logistics
Challenge
Customized Distribution Services™ (CDS) is a nationally recognized third-party logistics provider that offers supply chain logistics, warehousing, distribution, and transportation solutions. To stay relevant in its increasingly competitive field, the company sought greater demand and lead generation as well as ongoing integrated marketing support.
Solution
Driven by technology, the logistics and transportation industry is no stranger to web-driven sales, so creating a strong online presence for CDS was the key to enhancing lead generation. Sagefrog deployed an optimal mix of organic and paid search tactics, including highly targeted Google Ads campaigns to increase awareness and leads. Sagefrog also helped elevate the company’s offline brand awareness with a new tradeshow booth design and brochure.
Results
CDS solidified its leading rank as a nationally recognized 3PL and expanded its geographic footprint with a new warehousing facility during its partnership with Sagefrog. Website traffic significantly increased month over month, and in less than one year the company received an influx of nearly 250 qualified leads and converted sales. CDS more than doubled over five years working with Sagefrog.
