Leads stream in with new multi-channel effort

Marketing Client: eiStream, Global360

Situation: A leading document and content management company wanted to generate new sales leads.

Solution: Sagefrog recommended a multichannel direct marketing campaign consisting of direct mail, a micro-website, email marketing, outbound telemarketing and a web seminar.

Deliverables: Campaign development, mailing lists, micro-website, flash demo, direct mailers, HTML email marketing, giveaway, database development and analysis

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