Raising the roof for Drexel Metals

Marketing Client: Drexel Metals - Ivyland, PA

Situation: An established supplier of metal roofing products and services, Drexel Met als was going through a transition of ownership and wanted to emerge as a new company with a polished and cohesive identity.

Solution: Sagefrog worked with Drexel Metals to leverage the equity the company had in the existing name, but refined the image and messaging of the company.

Deliverables: Brand strategy, enhanced brand identity and logos, product catalog, and marketing materials

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