Ensuring a successful launch of a global insurance company

Marketing Client: AXIS Capital Insurance – Princeton, NJ

Situation: AXIS Capital needed help with the launch of AXIS Global Accident & Health, a start-up division of their global insurance services.

Solution:  Sagefrog developed AXIS A&H’s branding strategy, which involved website design, awareness marketing, and direct marketing, resulting in the division’s successful integration into the insurance industry.

Deliverables: Brand strategy, marketing materials, logo, website, brochures, stationery, tradeshow booth design, advertising, direct marketing.

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